MainStreet Stories

Lovington MainStreet Wayfinding Signage and Plan

August 22, 2019

Lovington MainStreet is collaborating with the City of Lovington to develop design and an implementation plan for wayfinding signage downtown. The signage will convey the importance and evolution of the energy industry to Lovington, and will include gateway and directional signage. Our team is also evaluating opportunities to integrate interactive…

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Ex Novo Brewyard, Corrales MainStreet

August 21, 2019

An exemplary example of a public/private partnership created through the MainStreet approach, the design for the new Ex Novo Brewyard in Corrales creates a unique and valuable “third space.” Proposed improvements included recommendations for the newly renovated tap room patio and for phased development of a “brewyard” with vendor space,…

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Dolores Huerta Gateway Park, South Valley MainStreet

August 21, 2019

The Dolores Huerta Gateway Park serves as an important gathering space for community members as well as a key placemaking site for the La Familia Growers Market, the La Familia Growers Market Harvest Festival, and the I Love the South Valley Because Art Exhibit and future Art Crawl. The community…

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Deming Gateway Paver Inlay

August 21, 2019

Deming MainStreet, the City of Deming and local muralist Jesse Kriegle collaborated in the conceptual design for a “gateway” paver inlay at the intersection of Gold and Spruce Streets. The inlaid design, along with a colored concrete pavement will feature Mimbres inspired artwork, creating a sense of arrival at the…

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Clovis Parking Park

August 21, 2019

Clovis MainStreet and Curry County guided the development of a schematic design for a hybrid parking lot/park in downtown Clovis. The new “parking park” will create much needed vehicle storage space for the expanded County Judicial Complex and the adjacent library, while also providing valuable green open space in the…

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Cimarron Frontier Communities Initiative – Streetscape Improvements

August 21, 2019

Through the Frontier Communities Initiative of the New Mexico MainStreet Program, the Cimarron community has developed a proposal for targeted improvements to their downtown streetscape. Project goals are to improve public open space and accessibility for residents and attract additional visitors. This project advances the New Town portion of the…

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Red Ball Café Streetscape Improvements, Barelas

August 21, 2019

Targeted improvements to a historic icon in Barelas expand the café’s opportunity to serve the community, while simultaneously enhancing the character and safety of the 4th St. streetscape. Funded by a New Mexico Gas Company grant, improvements include repainting the sidewalk in the Barelas characteristic red/blue and white/blue checkers to…

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Daniel J. Gutierrez named Director of N.M. MainStreet

July 22, 2019

SANTA FE, N.M. – Economic Development Cabinet Secretary Alicia J. Keyes has named Daniel J. Gutierrez, a cultural anthropologist who has been working in economic development for over a decade, as director of the New Mexico MainStreet program. Gutierrez has been involved in New Mexico MainStreet since 2014 and worked…

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Rich Williams to Retire as New Mexico MainStreet Co-Director

April 24, 2019

Rich

Santa Fe, N.M. – Today, Economic Development Secretary Alicia J. Keyes announced that Co-Director Rich Williams will retire from the New Mexico MainStreet program at the end of the month. Williams has directed the New Mexico MainStreet program for more than 16 years where he was dedicated to creating economic…

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New Mexico MainStreet Announces Six Communities Awarded Funding for Façade Squad & Placemaking Projects

February 22, 2019

New Mexico MainStreet (NMMS) announced their partnership with New Mexico Gas Company for local MainStreet design initiative projects. New Mexico Gas generously matched NMMS’s technical assistance with $40,000 in seed funding. Congratulations Artesia MainStreet, Downtown Las Cruces Partnership, Raton Mainstreet, Barelas Mainstreet, Clovis MainStreet, and MainStreet de Las Vegas! Read more.

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‘Tis the Season to Look. Buy. Give. Shop MainStreet

December 6, 2018

New Mexico MainStreet (NMMS) kicked off the annual "Shop MainStreet" Campaign to help local communities develop Shop Local strategies to bring more people downtown for the holidays. Shop MainStreet builds awareness of the quality services and retail businesses in New Mexico’s MainStreet districts. We know that dollars spent with locally-owned businesses recirculate…

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Voices from New Mexico MainStreet

October 29, 2018

Those who work in MainStreet know it can be a challenge to answer the question "what does MainStreet do?" Executive Directors and Board Members have crafted their “elevator” pitch to summarize a large and multifaceted approach in just a few short sentences.  New Mexico MainStreet (NMMS) developed a series of…

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Focus on New Mexico Advocacy

June 18, 2018

National article on Main Street Advocacy features a Focus On: New Mexico Advocacy that highlights the work of New Mexico MainStreet, New Mexico Resiliency Alliance and the New Mexico Coalition of Main Street Communities on legislative issues. Advocacy is important to MainStreet organizations as their work is affected by government…

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Historic Icon in Barelas Keeps Community’s Cultural Traditions Alive

June 15, 2018

Barelas MainStreet is working to honor the legacy of B. Ruppe’s drugstore, New Mexico’s oldest drugstore and a center for traditional healing. They are raising funds to support and preserve the traditional healing practices of the community through training the next generation of traditional healers, providing wellness services to the…

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New Mexico MainStreet Announces New Frontier Communities

May 23, 2018

Santa Fe, N.M. – Today, New Mexico MainStreet announced that the communities of Cimarron, Conchas Dam, Rodeo, and Taos Pueblo have been selected to participate in MainStreet’s Frontier Communities Initiative. The Frontier Communities Initiative is project based and designed to serve New Mexico’s rural communities, less than 7,500 in population,through…

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Power of Community Shines through in Mountainair

March 13, 2018

The community of Mountainair has been working to transform a vacant lot in the town into a cohesive and walkable space connecting the Salinas Pueblo Missions National Monument Visitor Center, the Shaffer Hotel and the commercial district along Broadway (US 60). NMMS worked with the community to develop a Revitalization Plan and conceptual…

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Creating Thriving Places – Raton’s Historic First Street

March 8, 2018

1914 translation by H. Rackham Raton’s participation in Great Blocks on MainStreet drives an innovative redevelopment and creative placemaking project designed to catalyze three core blocks of the MainStreet District. The pilot-project addresses deficiencies identified in their Metropolitan Redevelopment Area (MRA) Plan, which cited failing public infrastructure dating from the…

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New Mexico Economic Development Department Announces $500,000 in Funding for Revitalization Projects in NM MainStreet Communities

January 13, 2016

Santa Fe, NM – Today, the New Mexico Economic Development Department (NMEDD) announced that New Mexico MainStreet (NMMS) will award Artesia, Clovis, Grants, Los Alamos, Mora, Truth or Consequences and Tucumcari a combined $500,000 in MainStreet capital outlay funds for economic revitalization projects. “Our MainStreet program has a proven track…

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New Mexico MainStreet Announces New Frontier Communities for Fiscal Year 2016

September 1, 2015

Santa Fe, NM – New Mexico MainStreet Announces the communities of Eagle Nest, Mountainair, Santa Clara, Santa Rosa, Springer, Tularosa, and Villanueva have been selected for this year’s Frontier Communities Initiative. The Frontier Communities Initiative was established by the New Mexico Legislature and signed into law by Governor Martinez in…

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Governor Susana Martinez Announces Fiscal Year 2014 Frontier Communities

October 17, 2014

Community Economic Development Partnership Tailored to Serving Rural Communities Questa – Governor Susana Martinez announced the New Mexico communities of Anton Chico, Aztec, Carrizozo, Edgewood, Galisteo, Magdalena, Questa, and Tularosa have been selected for this year’s New Mexico Frontier Communities Program. Signed into law by Governor Martinez last year, this…

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New Mexico Economic Development Department’s MainStreet Program Announces Expansion of Frontier Communities Initiative

April 9, 2014

Lordsburg and Carrizozo will benefit from unutilized funding which allows for the additional assistance Santa Fe – The New Mexico MainStreet program in the New Mexico Economic Development Department announces the expansion of its Frontier Communities Initiative. Unutilized funding willallow the addition of Lordsburg to the initiative and for further…

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Governor Susana Martinez and Secretary Jon Barela Announce $100,000 in MainStreet Capital Outlay Funding for Reichman Memorial Park in Downtown Roswell

September 4, 2013

Roswell – Governor Susana Martinez and Economic Development Cabinet Secretary announced$100,000 in capital outlay funding today for MainStreet Roswell for use toward updates to Reichman Memorial Park in downtown Roswell. The city of Roswell identified this as a priority project during thecreation of its downtown master plan. State funding for…

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Governor Susana Martinez and Secretary Jon Barela Announce $137,000 in MainStreet Capital Outlay for Phase II of Silco Theater Renovations

August 20, 2013

Restoration of New Mexico’s historic theaters designed to revitalize rural downtowns Silver City – Today Governor Susana Martinez and Economic Development Cabinet Secretary Jon Barela announced that the Silver City MainStreet and Town of Silver City will receive $137,000 in MainStreet capital outlay for phase II of renovations for the…

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How New Mexico Is Saving Its Historic Movie Theaters

August 12, 2013

Luna marquee

Written by Elmo Baca, New Mexico MainStreet Program Associate, Economic Development Department A tiny prairie town of 3,200 on the state line in northeastern New Mexico, Clayton welcomes many Texas snowbirds in the winters en route to the New Mexico and Colorado mountains. Long before, Santa Fe Trail wagon caravans…

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Governor Susana Martinez Announces Seven Rural Communities Awarded Assistance from Newly-Created Economic Development Frontier Communities Initiative

August 6, 2013

Santa Fe – Governor Susana Martinez today announced that seven rural communities in New Mexico have been awarded technical assistance and services from the newly-created Frontier Communities Initiative. Signed into law by Governor Martinez in April 2013, the initiative is a community economic development partnership coordinated through the Economic Development…

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The New Mexico Economic Development Department’s MainStreet Program Now Accepting Applications for Arts and Cultural Districts

July 2, 2013

Applications due September SANTA FE – The New Mexico Economic Development Department announced that its MainStreet program is now accepting applications for communities interested in becoming an Arts and Cultural District (ACD). The MainStreet Program will select two communities for state authorization this fall. The ability to add additional Arts…

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